CELEBRATING
THE ART OF
FRAGRANCE.
Fragrance Festival Malaysia is the premier destination for scent enthusiasts, creators, and brands to connect, discover, and experience the boundless world of perfumery.
WHY FFM
EXISTS
Perfume is one of the hardest things to understand through a screen. Reviews, notes and descriptions can help, but nothing replaces smelling a fragrance for yourself.
FFM was created to give people a physical space to explore fragrance freely: to smell before buying, discover brands they may never have encountered online, speak directly to founders and creators, and understand fragrance beyond marketing copy.
OUR STORY
FFM 1.0 — February 2025
23 vendors • Approximately 6,000 visitors
SkyArk Event Spaces, Kepong
FFM 2.0 — October 2025
Approximately 50 booths • Approximately 33,000 attendees
Quill City Mall, KL
FFM 2026 — 2–4 October 2026
70+ participating brands and exhibitors
Pavilion Bukit Jalil Exhibition Centre
VISIT MALAYSIA 2026
Fragrance Festival Malaysia 2026 is included in the Visit Malaysia 2026 calendar, placing fragrance culture within Malaysia's wider tourism and lifestyle landscape.